PPC 2020 in review: COVID leaves its mark on e-commerce and paid search

Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes.

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http://feeds.searchengineland.com/~r/searchengineland/~3/WuJLNYFSqIY/ppc-2020-in-review-covid-leaves-its-mark-on-e-commerce-and-paid-search-344987