Disney+ just got a dash of ESPN

Disney. Pixar. Marvel. Star Wars. National Geographic. Hulu. The Walt Disney Co. isn’t a portfolio of brands so much as a portfolio of portfolios of brands. Today it’s expanding its Disney+ streaming service by adding content from yet another of its marquee names: ESPN.

More specifically, it’s adding a tile to the Disney+ home screen that leads to content from the ESPN+ streaming service, which is available both in stand-alone form and as part of a variety of bundles. Disney+ viewers who also pay for ESPN+ will get a lot of it, including 30,000 live sporting events a year—NBA, WNBA, college basketball, MLB, NHL, the Australian Open, and beyond—as well as 6,000 hours of on-demand programming. Those who just subscribe to Disney+ will still be able to watch a more limited selection of ESPN+ material, including five NBA games and an animated special called Dunk the Halls on Christmas Day.

The ESPN+ integration comes a year after Disney started letting Hulu subscribers watch most of that service’s shows and movies inside Disney+, a major technical undertaking I wrote about at the time. Now the company is adding some Hulu items to Disney+ at no additional charge, including series such as Reservoir Dogs and Dawn of the Planet of the Apes and other movies.

The new ESPN+ presence and expanded Hulu one will help round out the traditionally family-centric Disney+ as it competes against generalist rivals such as Netflix, HBO Max, and Amazon Prime Video. Disney is also up front about them being a marketing tool that might get folks who currently pay only for Disney+ to splurge on a bundle.

ESPN on Disney+ is the latest development in the sports cable network’s slow-roll embrace of streaming, which began back in 2018 with the introduction of ESPN+—not an Internet-based version of ESPN in its classic form, but a separate, self-contained lineup of programming. Disney says that full-blown ESPN will finally be available as a streaming service early in the fall of 2025.

Another planned ESPN online offering—Venu Sports, a mega-bundle with material from Disney, Fox, and Warner Discovery—is presently in limbo after a federal judge granted sports streamer Fubo’s motion for a preliminary injunction against the joint venture on antitrust grounds

https://www.fastcompany.com/91240167/espn-disney?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss

Vytvořeno 3mo | 4. 12. 2024 20:10:02


Chcete-li přidat komentář, přihlaste se

Ostatní příspěvky v této skupině

7 ways to fight back against spam phone calls

Unwanted phone calls are out of control. Whether it’s a

27. 2. 2025 17:40:10 | Fast company - tech
This new bill aims to make presidential meme coins illegal

California Democrat Rep. Sam Liccardo, a freshman congressman who represents Silicon Valley, said he’s surprised the first piece of legislation he’s sponsoring takes aim at President

27. 2. 2025 17:40:09 | Fast company - tech
Could OpenAI build the operating system like the one in ‘Her’?

Welcome to AI DecodedFast Company’s weekly newsletter that breaks down the most important news in the world of AI. You can sign up to receive this newsletter every week 

27. 2. 2025 17:40:09 | Fast company - tech
Trump promised to keep spying agencies in check. Then he fired the watchdogs he appointed

President Donald Trump vowed to fight government abuse and introduce more transparency, a stance that might align him with a little-known agency charged with watching over the U.S.’s powerful spyi

27. 2. 2025 15:30:03 | Fast company - tech
Meme coins aren’t just harmless fun

For some time, meme coins have occupied a peculiar space in online culture. While there are peopl

27. 2. 2025 13:10:06 | Fast company - tech
Yope wants to be your inner circle’s Instagram

Yope is the latest photo-sharing app vying to take on Instagram and TikTok.

The pitch? A hybrid of a private Instagram and a group chat. While WhatsApp and Snapchat allow for group messa

27. 2. 2025 10:50:02 | Fast company - tech
‘Everyone wants to be a content creator’: Gen Alpha’s dream job? YouTuber

It used to be that if you asked a classroom of kids what they want to be when they grow up, you’d get answers like “firefighter” and “astronaut.” These days, Gen Alpha dreams of becoming content c

27. 2. 2025 6:10:06 | Fast company - tech