Avoid these holiday marketing mistakes to get ahead and stay in front of competitors during this year's pivotal retail sales period.The post 14 Mistakes to Avoid in Holiday Marketing Campaigns appeared first on Search Engine Journal. https://www.searchenginejournal.com/holiday-marketing-mistakes/415788/
Consider using SMART goal setting to move your SEO goals forward. See ways it's used in search marketing to achieve better results.The post SMART Goals: Examples for Search Engine Marketing appeared first on Search Engine Journal. https://www.searchenginejournal.com/smart-goals-sem-examples/420163/
Google's John Mueller discusses how sarcasm can impact rankings and why sometimes content should not contain sarcasmThe post Does Sarcasm Still Confuse Google? appeared first on Search Engine Journal. https://www.searchenginejournal.com/sarcasm-still-confuse-google/421595/
Google's John Mueller answers a question about migrating to WWW version of a site. Then he offers points to think about regarding major changesThe post Major Changes to a Website: Why Are You Even Doing It? appeared first on Search Engine Journal. https://www.searchenginejournal.com/major-changes-to-a-website-why-are-you-even-doing-it/421600/
Google's John Mueller compares content strategies and shows which are appropriate for different goals and situationsThe post Build Fewer but Stronger Pages or Create Lots of Pages? appeared first on Search Engine Journal. https://www.searchenginejournal.com/build-fewer-but-stronger-pages-or-create-lots-of-pages/421587/
"Google" is reportedly the top query in competitive search engine Bing, according to a document submitted to EU's General Court.The post “Google” is Bing’s Top Keyword appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-is-bings-top-keyword/421579/
Google's John Mueller speaks frankly on the topic of using E-A-T as an SEO or technical factorThe post Google Answers if Links or Content Determine E-A-T Scores appeared first on Search Engine Journal. https://www.searchenginejournal.com/whats-up-with-google-e-a-t/421556/
Google Ads is introducing a new budget report that's designed to help advertisers understand their daily and monthly spending behavior.The post New Google Ads Budget Report Tracks Daily Campaign Spend appeared first on Search Engine Journal. https://www.searchenginejournal.com/new-google-ads-budget-report-tracks-daily-campaign-spend/421521/
Crafting mobile-friendly content can help you stand out from competitors and deliver a better user experience. Here's how to do it.The post 10 Tips for Creating Mobile-Friendly Content appeared first on Search Engine Journal. https://www.searchenginejournal.com/mobile-friendly-content-tips/419615/
See how Adidas, Aveda, and Netflix create exceptional experiences and drive engagement and revenue with personalized content.The post 3 Ways Top Websites Personalize On-Site Content appeared first on Search Engine Journal. https://www.searchenginejournal.com/how-top-sites-personalize-content/420250/