Google Launches Open-Source “Meridian” Marketing Mix Model via @sejournal, @MattGSouthern

Google launches Meridian, an open-source marketing tool using advanced modeling to optimize ad budgets and measure campaign effectiveness.

The post Google Launches Open-Source “Meridian” Marketing Mix Model appeared first on Search Engine Journal.

https://www.searchenginejournal.com/google-launches-open-source-meridian-marketing-mix-model/538530/

Creado 3mo | 29 ene 2025, 15:40:08


Inicia sesión para agregar comentarios

Otros mensajes en este grupo.

Google Now Allows Top Ads To Appear At Bottom Of Search Results via @sejournal, @brookeosmundson

Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality.

The post

29 abr 2025, 0:30:03 | Search engine journal
Google’s John Mueller: Updating XML Sitemap Dates Doesn’t Help SEO via @sejournal, @MattGSouthern

XML sitemap date manipulation won't improve SEO, says Google's John Mueller. Learn why this common tactic wastes resources and what to do instead.

The post

29 abr 2025, 0:30:03 | Search engine journal
Reddit Mods Accuse AI Researchers Of Impersonating Sexual Assault Victims via @sejournal, @martinibuster

Reddit moderators accuse AI researchers of psychological manipulation and ethical breaches in AI persuasiveness study

The post

28 abr 2025, 22:10:04 | Search engine journal
ChatGPT Adds Shopping, WhatsApp Search, & Improved Citations via @sejournal, @MattGSouthern

ChatGPT Search adds shopping, WhatsApp integration, and improved citations. Memory integration is coming soon.

The post

28 abr 2025, 19:50:04 | Search engine journal
How LLMs Interpret Content: How To Structure Information For AI Search via @sejournal, @cshel

LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.

The post

28 abr 2025, 12:50:04 | Search engine journal
Navigating The Complexities Of International PPC Working With Agencies via @sejournal, @brookeosmundson

Learn how to successfully manage international PPC campaigns with multiple agencies, avoid common pitfalls, and balance global consistency with local market needs.

The post

28 abr 2025, 12:50:04 | Search engine journal
Google Updates Gemini/Vertex AI User Agent Documentation via @sejournal, @martinibuster

Google's updated guidance clarifies that Google-Extended does not affect search inclusion, nor is it a ranking signal

The post

28 abr 2025, 10:30:06 | Search engine journal