Repurposing content with AI: Streamlining blog roundups and skyscraper posts

Learn an AI-assisted approach to content repurposing, enabling you to efficiently create blog roundups and skyscraper posts. https://searchengineland.com/repurposing-content-ai-blog-roundups-skyscraper-posts-438108

Google is updating Local Services Ads verification process

The change is gradually rolling out in the U.S., beginning with smaller states and extending to larger states throughout the year. https://searchengineland.com/google-local-services-ads-verification-update-438137

Threads enables post-scheduling in live API pilot, plans to add analytics capabilities

The app is partnering with select third-party platforms on the first stage of live testing for its API, with more features on the way. https://searchengineland.com/threads-live-api-testing-post-scheduling-analytics-438121

Google must face some advertisers’ antitrust claims, says U.S. judge

U.S. District Judge Kevin Castel ruled that Google must face a proposed class action lawsuit but dismissed some antitrust claims. https://searchengineland.com/google-face-advertisers-antitrust-claims-438136

Google Ads launches new tool that automatically generates performance reports

You can now easily customize your reports with the free "Solutions" tool available in the Tools section of Google Ads. https://searchengineland.com/google-ads-solutions-tool-438117

Search Engine Land’s Periodic Table of SEO Elements goes interactive for 2024

The new interactive version features 44 elements in seven groups – Content, Architecture, Code, Credibility, Links, User and Performance. https://searchengineland.com/periodic-table-of-seo-elements-2024-update-438070

Shifts in data privacy are forcing a return to marketing fundamentals

Actionable tips and next steps you and your teams can take to evolve your strategy with less user-level data. https://searchengineland.com/data-privacy-marketing-fundamentals-438049

Microsoft Advertising launches Performance Max campaigns globally

Microsoft will soon introduce brand exclusions, search insights reports, and video assets to enhance its PMax campaigns. https://searchengineland.com/microsoft-advertising-performance-max-globally-438111

A/B testing and SEO: How to navigate pitfalls and maximize results

Discover how to maximize the ROI of both A/B testing and SEO. Navigate common pitfalls at the intersection of testing and SEO. https://searchengineland.com/ab-testing-seo-pitfalls-maximize-results-438047


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