"Black Friday" has really become a misnomer in recent years. What was once one day with truly limited-time offers has expanded into a month-long sales marathon that can feel more exhausting than exciting. It's happening again in 2023: Target, Best Buy and Walmart are already advertising their deals, while Amazon Black Friday deals kick off in earnest later this week.
If you're overwhelmed by the amount of discounts showing up in your internet feeds, you're not alone — but these sales present a good opportunity to get your holiday shopping done a little earlier, while saving some cash. To help, we've rounded up the best Black Friday deals on tech we've tested and reviewed below. Will there be some surprises on Black Friday proper? Possibly — but most deals live now are actually decent and worth considering. We're already seeing record lows on iPads, PS5 controllers and smart TVs. We'll be updating our list regularly in the lead-up to Black Friday, so check back if there's anything else you've had your eye on.
Apple iPad (9th-gen)
Apple's 9th-gen iPad is down to $249 at Amazon and Walmart, which is a deal we've seen for much of the past month but still matches the tablet's lowest-ever price. This is the budget pick in our iPad buying guide, and it earned a review score of 86 in 2021. It's the last iPad to use Apple's old design language, so it has thick bezels, a Lightning port, a Home button and a non-laminated display. This variant also comes with a paltry 64GB of storage. At this price, though, it's still hard to do better if all you want is a large screen for streaming video, playing games and browsing the web. Its 10.2-inch display remains a step up from cheaper slates, its A13 Bionic chip is plenty fast for casual media consumption and its battery still lasts around 10 hours per charge. Most importantly, it's the cheapest route into Apple's huge app library, customer support and years of software updates.
Apple iPad Air
The iPad Air M1 is back down to a record low of $500 right now ahead of Black Friday. All color options have some sort of discount, and a few of them have a clippable coupon that will bring the final price down to $500. It’s still the best iPad for most people at the moment, although we expect to see a fresh lineup with the latest M-series processor debut early next year. However, if you want a new iPad immediately, the Air offers speedy performance, good battery life, a slim design and Apple Pencil 2 support.
Apple Watch Series 9
The new Apple Watch Series 9 has dropped to $349 at Amazon and Walmart in an early Black Friday deal. That’s $50 off its usual price and the lowest we’ve seen since it debuted in September. That’s the price you’ll pay for the 41mm model, and the 45mm models have the same $50 discount, bringing them down to $379 each. The Series 9 took the crown of the best smartwatch you can get right now in our guide thanks to its new S9 SiP that brings slightly speedier performance and on-device Siri processing, the new Double Tap feature and other improvements.
Apple M2 Mac Mini
Amazon has discounted the M2-powered Mac Mini desktops: the 256GB model has dropped to $500 thanks to a discount and a clippable coupon added on top of that, while the 512GB model is on sale for $690 with similar bundled discounts. It’s a great option if you want a speedy desktop running macOS, with a bevy of ports as well. It earned a score of 86 in our review, and it has a headphone jack, a Gigabit Ethernet port, two USB-A connectors, two Thunderbolt 4 USB-Cs and an HDMI 2.0 port.
Meta Quest 2 VR headset
The Meta Quest 2 VR headset is $50 off and down to $249, which is the best price we’ve seen. Despite the launch of the impressive Quest 3, we still consider the Quest 2 to be one of the best VR headsets available right now — precisely because of its more affordable price. It’s still the best way to jump into VR without spending a ton of money, and the Quest 2 has the perks of being completely cordless and comfortable to wear for long sessions. The hardware includes fast-switching LCDs with a smooth 90Hz refresh rate, and it comes with Meta’s sold motion controllers.
Roku Streaming Stick 4K
This Roku Black Friday deal knocks the price of the Streaming Stick 4K down to $30, which represents a 40 percent discount. It’s one of the best streaming devices available right now thanks to its support for 4K HDR content, Dolby Vision and AirPlay 2, among other things. Roku’s TV interface is super user-friendly, and this dongle supports private listening with headphones paired to your smartphone via Roku’s companion app.
Google Nest Thermostat
Google’s Nest Thermostat is on sale for $90 right now, which is $40 off and close to a record low. It’s a pared-down version of the Nest Learning Thermostat, but it has plenty of smart features and should help you save on energy costs over time. This model is Energy Star-certified and will automatically turn temperatures down in your home when you leave the house, and you can adjust heating and cooling schedules from your phone.
Google Pixel 8 Pro
Google’s latest flagship smartphones are up to $200 off for Black Friday, including the Pixel 8 Pro, which you can snag for $800. The
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