Search Engine Land

Register now to access 45+ expert-led sessions marketing sessions happening online, December 8-9.

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AI-generated copy isn’t perfect, but these tools can churn out ideas and inspiration in a matter of seconds.

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What manufacturers and retailers need to know to take advantage of product Knowledge Panels in search.

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We also talked about the local SEO community and COVID’s impact on local search.

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Here’s a set of guidelines to follow when optimizing for the featured snippet – like using an “is” statement and defining the topic concisely.

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It’s designed for small companies with between 3 and 20 employees.

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The Custom report builder will feel a bit more like Data Studio.

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Restaurants and hotels have been hit especially hard during COVID-19.

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How Google leverages BERT depends on the use of the term ‘Passage Indexing’ (although it’s identified as a ranking update).

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The DOJ may cause Apple to accelerate plans for its own engine.

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