A data science expert explains how ‘over-the-air’ updates will change the auto industry

Whenever automakers discover that a vehicle has a defect or does not comply with U.S. laws, they must notify the National Highway Traffic Safety Administration and mail a notice to each customer who owns or leases the affected vehicles. Automakers must also recall those cars, trucks or SUVs–which means they have to fix the defect across the entire fleet.

People with recalled vehicles usually have to schedule a visit to an authorized dealership, where a mechanic repairs the car.

But vehicles are increasingly high-tech contraptions. Although most recalls still require the replacement or repair of auto parts, such as air bags or brakes, a growing number of issues are resolved without any help from a mechanic.

All they require is an “over-the-air update.” That’s the technical term for what happens when you update any software program used by a device, whether’s it’s a smartphone or a sedan.

Over-the-air updates are especially common for vehicles that run fully or partially on electricity instead of gasoline or another fuel. These digital recalls require little or no effort. For example, Tesla regularly fixes its cars by updating its software. Its drivers often don’t have to do a thing. In other cases, a Tesla owner simply has to tap a few buttons on the car’s touchscreen.

According to the law, it doesn’t matter if safety-related fixes demand a software upgrade or a trip to the dealership. Either way, notifying the National Highway Traffic Safety Administration and all affected drivers is mandatory.

Why over-the-air updates matter

Electric vehicle sales nearly doubled from about 300,000 in 2020 to more than 600,000 in 2021. EV sales rose another 76% in first quarter of 2022 even as sales of all new vehicles dropped by 15.7%.

U.S. EV sales could be on the verge of far more growth, which would make over-the-air updates increasingly common. But drivers and investors are raising an array of safety concerns that could put the brakes on the EV market’s expansion.

Serious problems have included electric vehicles failing to startlosing power and catching fire because of battery defects.

Musk objects to the word ‘recall’

Tesla has pushed harder than its competitors to rely primarily on over-the-air updates to fix problems with its electric vehicles. Its CEO, Elon Musk, has for years publicly questioned the wisdom of calling over-the-air updates “recalls.”

In some cases, Tesla has conducted over-the-air updates to resolve safety defects without notifying the National Highway Traffic Safety Administration or Tesla owners that a recall was underway.

Because that’s against the law, the agency has ordered Tesla to provide those details.

Tesla has used over-the-air updates to resolve, for example, issues with its windshield wipers and seat belt chimes. It has also used over-the-air updates to address problems with its partially automated driving systems. Those features are the subject of a government investigation because of a spate of crashes with parked emergency vehicles in which first responders were using warning signs, such as flashing lights or flares.

Vivek Astvansh is a professor of marketing and data science at Indiana University.

This article is republished from The Conversation under a Creative Commons license. Read the original article.

https://www.fastcompany.com/90775208/a-data-science-expert-explains-how-over-the-air-updates-will-change-the-auto-industry?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss

Creato 3y | 5 ago 2022, 12:21:13


Accedi per aggiungere un commento

Altri post in questo gruppo

A TikTok ‘Fantasy Pope League’ lets you bet on who will become the next pope

After Pope Francis’s funeral was held over the weekend, attention has now turne

29 apr 2025, 00:40:04 | Fast company - tech
Deliveroo shares surge following DoorDash’s $3.6 billion proposed takeover

Shares of Deliveroo, the food delivery service based in London, are hitting three-year highs on Monday after it received a $3.6 billion

28 apr 2025, 22:20:09 | Fast company - tech
Who is Aaron Parnas? He’s the guy breaking news to Gen Z

If you’re not on TikTok, you may not have heard of Aaron Parnas. But for many young people across the U.S., he’s a prominent political news source, with over 3.5 million followers on TikTok and ju

28 apr 2025, 10:40:09 | Fast company - tech
Inside a single day on TikTok: 117 million videos, billions of views

Getting a sense of the scale of social media platforms can be tricky. While tech companies often share self-serving metrics—like monthly active users or how likely users are to buy products after

28 apr 2025, 10:40:08 | Fast company - tech
Is social media hurting teens’ mental health? It’s complicated

Social media is terrible for teens’ mental health—or is it?

At the same time that

28 apr 2025, 06:10:07 | Fast company - tech
3 quick, easy AI chatbot prompts that can help you do your job better

Fun fact: The saying “work smarter, not harder” is coming up on its 100th birthday. Coined

28 apr 2025, 06:10:06 | Fast company - tech