
Marketing isn’t all about ads anymore – consumers need to connect with your brand. That’s where celebrity endorsement comes in. Check out 10 great examples.The post 10 Examples of Social Media Celebrity Endorsements That Paid Off Big Time appeared first on Search Engine Journal. https://www.searchenginejournal.com/social-celebrity-endorsements/415568/

Learn about the most common ethical and legal issues in PPC and what the industry needs to do to ensure oversight.The post 10 Ethical Grey Areas & Illegal SEM Practices (And How to Solve Them) appeared first on Search Engine Journal. https://www.searchenginejournal.com/oversight-ethics-in-sem/419594/

It's a myth that Google has 200 ranking factors, but here are 11 confirmed things we do know for sure.The post 11 Things You Must Know About Google’s 200+ Ranking Factors appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-200-ranking-factors-facts/265085/

In today's world, content alone will not win in Google's SERPs. Learn the evolution of Google search and how to top the rankings.The post 3 Ways SEO Has Changed This Year & What It Means for You appeared first on Search Engine Journal. https://www.searchenginejournal.com/3-ways-seo-has-changed-this-year-what-it-means-for-you/419463/

Performing regular log file analysis is useful for SEO professionals to better understand how their website is crawled. Learn the basics here.The post What is SEO Log File Analysis? A Beginner’s Guide appeared first on Search Engine Journal. https://www.searchenginejournal.com/seo-log-file-analysis-guide/419660/

Which Google ranking factors matter most to your SEO strategy? Read about the ones that top our list and why.The post Top 8 Google Ranking Factors: What REALLY Matters for SEO appeared first on Search Engine Journal. https://www.searchenginejournal.com/ranking-factors/top-ranking-factors/

Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site.The post Shopify Makes it Easy to Market to Specific Countries appeared first on Search Engine Journal. https://www.searchenginejournal.com/shopify-markets/419994/

Google is combining Smart display and Standard display campaigns within one campaign type. Here's what you need to know!The post Google Consolidates Smart Display & Standard Display Campaign Creation appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-consolidates-smart-display-standard-display-campaign-creation/419957/

Which Google ranking factors matter most to your SEO strategy? Read about the ones that top our list and why.The post Top 8 Google Ranking Factors: What REALLY Matters for SEO appeared first on Search Engine Journal. https://www.searchenginejournal.com/top-seo-ranking-factors/419352/

How should you treat branded vs non-branded traffic and search strategies? Unpack the things to consider when it comes to targeting, attribution, and more.The post Branded vs. Non-Branded Traffic: What’s the Difference? appeared first on Search Engine Journal. https://www.searchenginejournal.com/branded-vs-nonbranded-traffic/419426/