Search Engine Land

Search Engine Land’s updated What is SEO guide is now available

Our newly updated SEO guide is more helpful than ever, providing an overview of the key foundational elements you need to know.

The post Search Engine Land’s updated What is SEO guide is now available appeared first on Search Engine Land.

https://searchengineland.com/what-is-seo-guide-updated-392875

Maximizing reach and engagement: A guide to the top video game ad platforms for brands

The best video game ad platforms for brands are typically those that offer a large target audience, robust targeting options, and high engagement rates.

The post Maximizing reach and engagement: A guide to the top video game ad platforms for brands appeared first on Search Engine Land

Your guide to PPC budget management in Excel

Maximizing control over your PPC budget is crucial during downturns. Learn how to create an Excel pacing tracker for managing ad spend better.

The post Your guide to PPC budget management in Excel appeared first on Search Engine Land.

https://searchengineland.com/ppc-budget-management-excel-guide-392687

Learning to trust the lack of transparency from ad platforms

Ad platforms are clear as mud in helping you look under the hood. But at some point, we have to trust them and focus on what we can control.

The post Learning to trust the lack of transparency from ad platforms appeared first on Search Engine Land.

https://searchengineland.com/trust-lack-of-transparency-ad-platforms-3926


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