Meta Facebook platforms' is reported to announce plans to create “Basic Ads” that doesn't rely on user data. The post Meta rumored to develop “Basic Ads” in response to recent privacy changes appeared first on Search Engine Land.
What happens if you don't build new measurement frameworks? Decreased PPC performance, for starters. Let's avoid this. The post How your PPC conversions will be impacted without privacy-first measurement appeared first on Search Engine Land.
https://searchengineland.com/sem-conversions-privacy-first-measurement-385610
Learn why you should be migrating to GA4 now and get your roadmap for success. The post Free webinar: Get a jumpstart with Google Analytics 4 appeared first on Search Engine Land.
https://searchengineland.com/webinar-get-a-jumpstart-with-google-analytics-4-385634
Microsoft hopes to combine their audience intel and technology with Xandr’s powerful platform of assets. The post Microsoft, AT&T’s Xandr acquisition complete appeared first on Search Engine Land.
https://searchengineland.com/microsoft-atts-xandr-acquisition-complete-385631
Here's everything we know so far about Yep, the new web search engine created by the Ahrefs team. The post Ahrefs reveals its new search engine: Yep appeared first on Search Engine Land.
How can SEO drive change and create value the fastest to impact the bottom line? Let’s dive into how to answer this question. The post 1 million URLs: How to pivot your SEO strategy when you reach enterprise level appeared first on Search Engine Land.
Arkady Volozh's departure is the latest in a tumultuous period for Russia's search engine since Russia invaded Ukraine. The post Yandex CEO and founder resigns following sanctions appeared first on Search Engine Land.
https://searchengineland.com/yandex-ceo-founder-resigns-385596
Advertisers using Google AdSense to monetize their websites may soon see the initial trail go live, but can opt-out. The post Google Chrome’s Topics API test going public July 1 appeared first on Search Engine Land.
https://searchengineland.com/google-chrome-topics-api-test-public-july-1-385589
Hoteliers will now have a much easier streamlined process for adding room rates and availability to their Google Business Profiles. The post Google Ads introduces three new travel products for hotels appeared first on Search Engine Land.
https://searchengineland.com/google-three-new-travel-products-for-hotels-385579
Google’s new best practices guide aims to ease advertiser concerns over adopting an automated keyword and bidding strategy. The post Google Ads shares three automation best practices appeared first on Search Engine Land.
https://searchengineland.com/google-ads-shares-three-automation-best-practices-385563