Search Engine Land

Google Business Profiles add new recycling attribute

This new attribute may help your business stand out from the competition in the Google local results.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-business-profiles-add-new-recycling-attribute-383351

Twitter tests 3 new ad formats 

Select brands now have access to Interactive Text, Product Explorer, and Collection ads on Twitter. Here’s what they look like.

Please visit Search Engine Land for the full article.

https://searchengineland.com/twitter-tests-3-new-ad-formats-383341

Google Ads latency issue confirmed with ad reviews

Google said this is impacting a significant subset of users specific to Responsive search ads (RSAs).

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-ads-latency-issue-confirmed-with-ad-reviews-383346

Toxic links & disavows: A comprehensive SEO guide

Do you need to disavow low-quality, spammy links? Discover answers to frequently asked questions about disavowing links.

Please visit Search Engine Land for the full article.

https://searchengineland.com/toxic-links-disavows-seo-383324

Facebook confirms ‘massive ranking failure’

A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds.

Please visit Search Engine Land for the full article.

https://searchengineland.com/facebook-massive-ranking-failure-383329

How paid search marketers can address brand measurement challenges and grow in their careers

Brands are facing huge data measurement challenges. At SMX Next, Pascal Skropke and Andreas Reiffen show how paid search marketers can address them — and meet career goals along the way.

Please visit Search Engine Land for the full article.

https://searchengineland.com/how-paid-search-marketers-can-address-brand-measurement-challenges-and-grow-in-their-careers-383293

Google’s Privacy Sandbox ad technology testing begins

Developers will gain access to Privacy Sandbox’s newest measurement proposals: Topics, FLEDGE and Attribution Reporting.

Please visit Search Engine Land for the full article.

https://searchengineland.com/googles-privacy-sandbox-ad-technology-testing-begins-383314

Facebook ads ‘Interest Categories’ may be up to 33% inaccurate

But before pulling ad spends to different platforms, it is worthwhile to assess the current account performance and make adjustments from that data.

Please visit Search Engine Land for the full article.

https://searchengineland.com/study-facebook-ads-interest-categories-may-be-up-to-33-inaccurate-383295

Microsoft took down 3 billion ads in 2021

Fake celebrity-endorsed ads, account takeover attempts increased, according to Microsoft’s ad safety year in review.

Please visit Search Engine Land for the full article.

https://searchengineland.com/microsoft-took-down-3-billion-ads-in-2021-383303


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