Seneca tried, failed, and gave up — sound familiar?

What every UX-er can learn from Seneca’s struggles.

3mo | UX Design
Great branding isn’t just about design. It’s about the soul.

Is Jaguar’s logo a bold embrace of chic modernism or a minimalist misstep, and what does its transformation say about the soul of branding…

3mo | UX Design
CX, placemaking, and the Japanese convenience store

How the konbini has become a tourist attraction through innovative products and an excellent in-store experience.

3mo | UX Design
8 excellent user research emails

From Duolingo, Typeform, Notion, Monzo & more

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3mo | UX Design
Why we need to have a change of HEART with UX metrics

The HEART framework revolutionised UX design, but it’s time for an upgrade. With a small tweak, we can use the EARTH framework

3mo | UX Design
Throw-away tooling

Build lean tools to do one job well

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3mo | UX Design

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