For more than a decade now, when companies talked about search-engine optimization (SEO), by default, they were talking about Google. With the rise of digital juggernauts in the e-commerce and social media spaces—including the buy-anything platform Amazon and video-sharing apps like TikTok—online searches for products, entertainment, and information have begun to migrate elsewhere.
At a recent conference in Aspen, Prabhakar Raghavan, senior vice president of Google Knowle
Apple’s new work policy, which mandates that employees be in the office three days per week, stripped their hybrid model of its flexibility. The announcement led to intense pushback from employees, including the departure of one high-level director who
In 2022, Amazon’s Fire 7 feels like a tablet from a bygone era.
7-inch tablets made a lot of sense back when our phones were smaller and less sophisticated. Reading books or playing games wasn’t as much fun on a 4- or 5-inch screen, and Amazon’s smallest Fire tablet was a cheap way to enjoy that same entertainment on a larger surface.
These days, howev
I started writing a novel one evening a week when my oldest child was a baby. I’ve just completed a big rewrite and finally feel ready to take the next steps toward getting my story out into the world.
But I didn’t get here by spending days at a peaceful writing retreat. More often, managing my time around work and three kids takes almost as much creativity as planning the next plot point.
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“You can make better life decisions. Big Data can help you.” So begins Don’t Trust Your Gut, a new book by Seth Stephens-Davidowitz. Seth, a former Google data scientist, has mined massive data sets in order to answer some of life’s most vexing questions: “What predicts a happy marriage?” and “How do you get rich?” and “What really makes us happy?” The answers may surprise you.
Listen to Seth’s a
The James Webb Space Telescope’s magnificent first photos, which scientists will dissect for years to come, have been feted this week in a parade of debuts from NASA.
After a flurry of deep space images were unveiled Tuesday—showing technicolor clouds of cosmic nebulae, and a sky speckled with galaxy clusters over 13 billion light-years aw
On June 12, crypto lending platform Celsius announced it was pausing the ability of customers to withdraw their funds due to “extreme market conditions.” Those market conditions, presumably, were the death spiral that cryptocurrencies have been experiencing for much of 2022.
The news sent a shockwave through crypto investors—particu
The influencer economy is on the brink of a seismic shift. Catalyzed by the popularity of TikTok and its algorithm, which prioritizes content types over creators, brand marketers and digital agencies are increasingly allocating
Ben Buchanan and Andrew Imbrie are both researchers at Georgetown’s Center for Security and Emerging Technology but are currently on leave to serve the United States government. Buchanan is acting as assistant director of the White House Office of Science and Technology Policy for the Biden-Harris Administration, meanwhile, Imbrie is serving the State Department.
Below, Ben and Andrew share five key insights from their new book, The New Fire: War, Peace, and Democracy in the
For me, there’s a certain irony in creating content for a living, but absolutely dreading the look of a blank word processing document.
As a writer, the less time I spend inside a word processor, the better. So I’ll take any opportunity I can to minimize typing and formatting. These three Google Docs features speed up my process exponentially. Best of all, they’re really easy to use.
Voice typing
If you can talk, you can type—and much fa