Search engine journal

Google will share more query data with advertisers moving forward while removing older search term data. Here's what advertisers should know!The post Google to Begin Sharing More Search Term Data With Advertisers appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-to-begin-sharing-more-search-term-data-with-advertisers/419065/

Check out these common missteps that can waste your Google Ads budget, based on lessons learned in conducting PPC audits.The post Are You Wasting Your Google Ads Budget? 11 Lessons Learned in Audits appeared first on Search Engine Journal. https://www.searchenginejournal.com/wasting-adwords-budget-lessons-2000-adwords-audits/162413/

Become a more effective SEO by learning how to leverage the command line to improve your workflows with shortcuts and automations.The post A Guide to the Command Line for SEO [Learn 20+ Commands] appeared first on Search Engine Journal. https://www.searchenginejournal.com/command-line-seo-guide/418782/

WordPress Update 5.8.1 addresses three security issues in REST API, Gutenberg editor and Lodash JavaScript library. Recommends updating nowThe post WordPress 5.8.1 Released to Fix Multiple Vulnerabilities appeared first on Search Engine Journal. https://www.searchenginejournal.com/wordpress-multiple-vulnerabilities/419167/

Not getting the results you want from your link building campaign? Learn how to create content that will help you earn links.The post How to Create Linkable Content appeared first on Search Engine Journal. https://www.searchenginejournal.com/how-to-create-linkable-content/418712/

Twitter announced the Communities feature, what some see as a challenge to Reddit and Facebook GroupsThe post Twitter Announces Communities Feature appeared first on Search Engine Journal. https://www.searchenginejournal.com/twitter-announces-communities-feature/419055/

YouTube answers questions about its advertiser-friendly guidelines and offers advice to creators to help ensure videos are always fully monetized.The post How to Make YouTube Videos More Advertiser Friendly appeared first on Search Engine Journal. https://www.searchenginejournal.com/how-to-make-youtube-videos-more-advertiser-friendly/419051/

WordPress toolkit company Jetpack announced it has acquired Social Image Generator, a plugin that generates social sharing imagesThe post Jetpack Acquires WordPress Social Image Generator appeared first on Search Engine Journal. https://www.searchenginejournal.com/jetpack-acquires-social-image-generator-for-wordpress/419018/

Where should you focus your SEO strategy next? Discover emerging trends and ranking factors from the State of SEO 2021 survey report.The post What Matters Now in SEO & Where to Focus Next [Survey Results] appeared first on Search Engine Journal. https://www.searchenginejournal.com/state-of-seo-opportunities/418703/

It's important to know how much is spent on Influencer Marketing to see if your efforts are worth it. Find tips and the formula here.The post How to Calculate the ROI of Influencer Marketing Campaigns appeared first on Search Engine Journal. https://www.searchenginejournal.com/influencer-marketing-roi/416945/