Google’s Not Fooled By Fake Lighthouse Scores via @sejournal, @MattGSouthern

Google updated the Googlebot-News documentation to remove wrong information

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Google now allows top-performing ads to appear at the bottom of search results, offering more visibility while reinforcing the importance of ad quality.

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XML sitemap date manipulation won't improve SEO, says Google's John Mueller. Learn why this common tactic wastes resources and what to do instead.

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Reddit moderators accuse AI researchers of psychological manipulation and ethical breaches in AI persuasiveness study

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ChatGPT Search adds shopping, WhatsApp integration, and improved citations. Memory integration is coming soon.

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LLMs don’t need schema; they need structure. Learn how to format your content for visibility in AI Overviews, ChatGPT, and Perplexity.

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Learn how to successfully manage international PPC campaigns with multiple agencies, avoid common pitfalls, and balance global consistency with local market needs.

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