“The audiences that love and build and create and connect with TikTok, they say they check Facebook, and they check Instagram and they check Twitter and they check Snap and they check things. But they don’t check TikTok. They tell us they watch TikTok.” That’s how Khartoon Weiss, the head of global agency and accounts at TikTok, described the app in her keynote at the Gathering marketing conference last week—as an entertainment platform, not a social network. I
Here’s a fun activity: Look back in your email and see if you can find your first Netflix bill. Mine was $8 a month. This was a little over 10 years ago, mind you—when the service streamed a hodgepodge of existing stuff and hadn’t yet gone all-in on original offerings. But it was a lot more affordable than my most recent bill of $20. Yes, the Netflix plans keep on getting more expensive. Some price-conscious people are canceling it, which has become a big problem for Netflix
Monday was just another day at the office for Elon Musk. Well, almost. Sure, there was the deal he closed to purchase Twitter for $44 billion cash. But before that, the world’s richest man met with Indonesia’s minister for investment at the Tesla Gigafactory in Austin to discuss battery supply chain. And later that evening, at 10 p.m., Musk met with engineers–where he spent more than an hour working on rocket engine “valve leak solutions” at the SpaceX Starbase
In an early scene in Blade Runner 2049, K. (Ryan Gosling) arrives at a crime scene and his drone automatically lifts up from his flying car and begins hovering around. Because, of course—the drone is his second set of eyes, his “eyes in the sky.” Extending the sight of human beings seems natural enough, and clearly useful. That combination suggests a technology that, done well, could fold easily into the set of personal technologies we use every day to organize, work, social
Supply chains across the world are undergoing major transformations, largely in part to technology and process improvements that are helping to increase efficiencies. But it’s more than just technology fueling supply chain innovation: It’s Gen Z. Each year, new, multigenerational talent enters the industry. They bring with them strong skills in science, technology, engineering, and math. These two elements—advanced technology and talent—create the perfect storm for ne
Berbix, a company founded by two ex-Airbnb staffers, announced Thursday that it will now offer individuals a way to verify the identities of people they meet online. Online businesses have a number of ways to verify digital identities for purely online transactions, but some of our online transactions—such as online dating and Craigslist sales—often lead to real-world contact with people we barely know. Little wonder, then, that identity fraud cost Americans about $56 billion in 20
Elon Musk is one of the most widely spoken about people in the world, the richest person in the world ($266 billion), and the man behind Tesla, SpaceX, Neuralink, and now Twitter (as reported in Jeff Bezos’s Washington Post). His seemingly spontaneous and unfiltered tweets (which included calling a cave explorer who rescued trapped kids in Thailand a “pedo guy” and challenging Vladimir Putin to a “combat fight”) led both The Economist and The New York Times to
As the war in Ukraine rages on, people around the world continue to look to the sky for information. An unprecedented number of so-called very-high resolution (VHR) satellite images have been marshaled to document and communicate to the public the brutality of the Russian invasion of Ukraine. The images conveyed are jarring: burning buildings, destroyed bridges, mass graves. But there is more than meets the eye to mapping the consequences of this (or any) war with satellite images. It 
In 2019, the The New York Times’s T Brand Studio debuted its first-ever branded custom podcast, a six-part series called The Special, which was created for its advertising partner BMW. In the three years since, they’ve launched many more—including Accenture’s Built for Change and Why Women Kill for CBS , the latter of which made Spotify’s best-of short list in the true crime category. More than a dozen years after its first editorial podcast, The New York Times
When Twitter announced on Monday that it had agreed to sell itself to Elon Musk, its press release included a statement from Musk about his hopes for the acquisition. It was a statement from which one word was conspicuously missing: “profit.” While Musk did mention his plans to improve the Twitter user experience, he made it clear that he isn’t spending $46 billion to acquire the company because he wants to get rich (or, rather, to get richer than he already is). He’s