
Which Google ranking factors matter most to your SEO strategy? Read about the ones that top our list and why.The post Top 8 Google Ranking Factors: What REALLY Matters for SEO appeared first on Search Engine Journal. https://www.searchenginejournal.com/ranking-factors/top-ranking-factors/

Shopify is making it easier to optimize ecommerce stores for international markets all from a single Shopify site.The post Shopify Makes it Easy to Market to Specific Countries appeared first on Search Engine Journal. https://www.searchenginejournal.com/shopify-markets/419994/

Google is combining Smart display and Standard display campaigns within one campaign type. Here's what you need to know!The post Google Consolidates Smart Display & Standard Display Campaign Creation appeared first on Search Engine Journal. https://www.searchenginejournal.com/google-consolidates-smart-display-standard-display-campaign-creation/419957/

Which Google ranking factors matter most to your SEO strategy? Read about the ones that top our list and why.The post Top 8 Google Ranking Factors: What REALLY Matters for SEO appeared first on Search Engine Journal. https://www.searchenginejournal.com/top-seo-ranking-factors/419352/

How should you treat branded vs non-branded traffic and search strategies? Unpack the things to consider when it comes to targeting, attribution, and more.The post Branded vs. Non-Branded Traffic: What’s the Difference? appeared first on Search Engine Journal. https://www.searchenginejournal.com/branded-vs-nonbranded-traffic/419426/

PPC marketers are often tempted to follow whatever platforms recommend as best practices, but too often these approaches hurt more than help.The post 8 PPC Best Practices That May Not Be Best for Your Business appeared first on Search Engine Journal. https://www.searchenginejournal.com/when-ppc-best-practice-is-not/419034/

New techniques and tools can help you go deeper with your keyword research process. Here are some good ones to check out.The post How to Go Deeper With Keyword Research: Go-to Tools & Techniques appeared first on Search Engine Journal. https://www.searchenginejournal.com/keyword-research/tools-techniques/

Is your agency working on marketing, advertising, public relations, or media campaigns? Enter the U.S. Agency Awards. Learn how here.The post U.S. Agencies: Enter the U.S. Agency Awards Before Midnight Friday appeared first on Search Engine Journal. https://www.searchenginejournal.com/dontpanic-us-agency-awards-2021/419071/

Google's John Mueller says that website themes impact SEO. Site design and SEO experts share what to know before choosing a website themeThe post Website Themes Impact SEO appeared first on Search Engine Journal. https://www.searchenginejournal.com/website-themes-impact-seo/419854/

LinkedIn's new Articles For Pages gives companies the ability to publish long-form content for the first time, rather than being restricted by a character count.The post LinkedIn Pages Can Now Publish Long-Form Content appeared first on Search Engine Journal. https://www.searchenginejournal.com/linkedin-pages-can-now-publish-long-form-content/419848/