The collaboration makes Google the second third-party ad partner for Pinterest, following its multi-year collaboration with Amazon. https://searchengineland.com/pinterest-ad-partnership-google-437390
Effective immediately, advertisers can now run sports betting ads in North Carolina provided they have certification. https://searchengineland.com/google-ads-gambling-games-policy-update-north-carolina-437391
New Google TV ad placement in Google Ads unlocks CTV buying. Get an overview of the implications, pros and cons, and optimization strategies. https://searchengineland.com/google-tv-ctv-buying-google-ads-437355
Google changed where Web Stories show in Google Search and Google Discover - a long time coming... https://searchengineland.com/google-drops-web-stories-from-image-results-google-discover-carousel-view-and-more-437374
Here’s why brands must focus on user experience, not semantics, and be present on platforms where their audience is searching. https://searchengineland.com/tiktok-search-engine-ux-vs-semantics-437349
The platform now offers clearer insights into your traffic sources, both paid and organic, for enhanced optimization opportunities. https://searchengineland.com/google-analytics-new-dimensions-paid-organic-traffic-437370
The platform's success is attributed to a record number of ad solutions, driving improved campaign performance for brands. https://searchengineland.com/pinterest-revenue-q4-2023-437369
Brands now have the option to pay for their ads to exclusively appear on creator channels, ensuring a 100% share of voice. https://searchengineland.com/youtube-content-takeovers-expands-437346
TikTok wants more people to search more often on the platform. The platform is encouraging users to add search to their device home screen. https://searchengineland.com/tiktok-pushing-users-to-add-search-shortcut-437364
SEO is an investment in brand growth, not a short-term ROI play. Learn how SEO boosts brand availability and acquisition of new buyers. https://searchengineland.com/seo-grow-brands-science-behind-service-437295