Video Ad Spend And Trends Revealed Ahead Of IAB NewFronts 2024 via @sejournal, @gregjarboe

Get insights into the future of video ad spend. Learn about the projections for digital video advertising in the U.S. and the latest trends.

The post Video Ad Spend And Trends Revealed Ahead Of IAB NewFronts 2024 appeared first on Search Engine Journal.

https://www.searchenginejournal.com/video-advertising-trends-revealed-ahead-2024-iab-newfronts/514648/

Created 11mo | Apr 25, 2024, 1:20:02 PM


Login to add comment

Other posts in this group

AI Crawlers Are Reportedly Draining Site Resources & Skewing Analytics via @sejournal, @MattGSouthern

AI bots from OpenAI and others consume massive bandwidth, affecting analytics and server resources for websites worldwide.

The post

Mar 26, 2025, 11:40:04 PM | Search engine journal
YouTube Changes Shorts View Counts, No Change To Monetization via @sejournal, @MattGSouthern

YouTube’s updated Shorts view count now captures every play, but this change won't affect earnings or monetization eligibility.

The post

Mar 26, 2025, 9:20:06 PM | Search engine journal
TikTok Ban Support Down As Trump’s Plans Face Hurdles via @sejournal, @MattGSouthern

Support for TikTok ban drops as Democrats warn Trump's executive actions won't protect platform from April shutdown.

The post

Mar 26, 2025, 7:10:03 PM | Search engine journal
The Shift To Zero-Click Searches: Is Traffic Still King? via @sejournal, @wburton27

What are zero click searches and why do they matter? Discover their significance and effects on digital marketing strategies.

The post

Mar 26, 2025, 12:10:06 PM | Search engine journal
How To Create A Marketing Measurement Plan For Accurate Data & Strategic Alignment via @sejournal, @torylynne

A marketing measurement plan maps the crucial gears and cogs behind business-critical data and analytics to support accuracy, strategic alignment, and smooth implementation.

The post

Mar 26, 2025, 12:10:06 PM | Search engine journal
Ex-Googler: Google Sees Publisher Traffic As A Necessary Evil via @sejournal, @martinibuster

Although current Googlers say Google cares about the web ecosystem, an ex-Googler says sending traffic to publisher sites is a necessary evil

The post

Mar 26, 2025, 9:40:06 AM | Search engine journal
OpenAI Rolls Out GPT-4o Image Creation To Everyone via @sejournal, @MattGSouthern

OpenAI integrates free image generation into GPT-4o, creating context-aware visuals with text capabilities for all users.

The post

Mar 25, 2025, 10:10:07 PM | Search engine journal