Google's Gary Illyes explains how web standards benefit SEO, focusing on the differences between robots.txt and sitemaps.
The post Why Do Web Standards Matter? Google Explains SEO Benefits appeared first on Search Engine Journal.
https://www.searchenginejournal.com/why-do-web-standards-matter-google-explains-seo-benef
AI adoption among businesses has reached 78%, and costs have dropped 280 times. See more highlights from Stanford's 2025 AI Index report.
The post AI Use Jumps to 78% Among Businesses As Costs Drop appeared first on Search Engine Journal.
https://www.searchenginejournal.com/ai-use-jumps-to-78-among-businesses-as-costs-drop/5
Google Analytics adds new data quality features to help track campaigns and overcome privacy limitations.
The post Google Analytics Adds New Features For Privacy-Era Tracking appeared first on Search Engine Journal.
OpenAI may seek to acquire Chrome if it's split from Google in the ongoing antitrust proceedings.
The post OpenAI Expresses Interest In Buying Chrome Browser appeared first on Search Engine Journal.
https://www.searchenginejournal.com/openai-expresses-interest-in-buying-chrome-browser/545144/
Google's antitrust trial enters the remedies phase, with the DOJ seeking Chrome breakup and AI restrictions.
The post DOJ’s Google Search Trial: What If Google Must Sell Chrome? appeared first on Search Engine Journal.
https://www.searchenginejournal.com/dojs-google-search-trial-what-if-google-must-sell-chrome/54
Is SEO enough for ChatGPT visibility? New data says: not always. See where SEO and LLM overlap and where they don’t.
The post How Is Answer Engine Optimization Different From SEO? appeared first on Search Engine Journal.
https://www.searchenginejournal.com/aeo-different-from-seo/545027/
Google’s 2024 Ads Safety Report reveals stricter enforcement, AI crackdowns, and key policy shifts every marketer should pay attention to.
The post Google Ads 2024 Safety Report Unveils AI Protections appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-ads-2024-safety-report-unveils-ai-prote
Forget gaming AI search. Focus on credibility. Expert-backed insights, strategic collaborations, and consensus-building will keep your content relevant in today's AI-driven search.
The post How To Build Consensus Online To Gain Visibility In AI Search appeared first on Search Engine Journal.
Hallucinations in Google's AI Overviews offer insights into how the ranking algorithms understand search queries and choose answers
The post AI Overviews Glitch May Hint at Google’s Algorithm appeared first on Search Engine Journal.
https://www.searchenginejournal.com/ai-overviews-glitch-may-hint-at-googles-algorithm/54
SEO or PPC: Which is better for your business? Understand the trade-offs and advantages to make an informed decision.
The post SEO Vs. PPC: What’s The Best Strategy For Your Business? appeared first on Search Engine Journal.
https://www.searchenginejournal.com/seo-vs-ppc-best-strategy-for-your-business/542307/