Google News-driven results send over 24 billion clicks per month to publishers. Here's how to claim your share.
The post How to master Google News optimization to boost content visibility and traffic appeared first on Search Engine Land.
https://searchengineland.com/google-news-optimization-boost-conte
Bing Chat had ads since it first launched on February 7th, but now Microsoft may give some publishers a piece of that ad revenue.
The post Microsoft explores sharing Bing Chat ad revenue with publishers appeared first on Search Engine Land.
Here are ways to build a strong values-based culture to strengthen your agency and drive the results you seek.
The post How to build a values-based agency that drives results appeared first on Search Engine Land.
https://searchengineland.com/how-to-build-a-values-based-agency-that-drives-results-395018
Learn the average search marketing salary ranges, plus what most impacts compensation (and what doesn't) in this Search Engine Land survey.
The post 2023 Salary & Career guide: How much search marketers make appeared first on Search Engine Land.
https://searchengineland.com/search-marketer-salary-career-guide-2023-39488
Looking to boost your B2B marketing efforts? Follow the tactics outlined here and experiment with what's possible on Reddit.
The post 5 must-know Reddit Ads tactics for B2B marketers appeared first on Search Engine Land.
https://searchengineland.com/reddit-ads-tactics-b2b-marketers-394963
Which generative AI tool is the best? Here's a comparison of ChatGPT, Bard, Bing Chat Balanced and Bing Chat Creative based on four metrics.
The post ChatGPT vs. Google Bard vs. Bing Chat: Which generative AI solution is best? appeared first on Search Engine Land.
We asked some of the Google tracking data providers for data on the latest Google algorithm update.
The post How the March 2023 Google core update compared to previous core updates appeared first on Search Engine Land.
https://searchengineland.com/how-the-march-2023-google-core-update-comp
It's only natural to wonder whether all the recent hubbub about AI-powered search is much ado about nothing – or if it is the next big thing.
The post Unlike the never-ending ‘year of mobile,’ AI-powered search really is the next big thing appeared first on Search Engine Land.
The new Ad Transparency Center will allow users to access information about Google ads in Search, YouTube, and Display.
The post Google unveils 2022 Ads Safety Report and introduces Ad Transparency Center appeared first on Search Engine Land.
Insights into the future of digital marketing and paid media.
The post New SEO study reveals the biggest investments of 2023 appeared first on Search Engine Land.
https://searchengineland.com/new-seo-study-reveals-the-biggest-investments-of-2023-394873