Here's what you should include in your content strategy document to guide your content marketing toward success.
The post How to document your content strategy appeared first on Search Engine Land.
https://searchengineland.com/documenting-your-content-strategy-393845
Google Webmaster Tools adds user administration, plus: no click search study, Trusted Stores program shuttering and more.
The post This day in search marketing history: March 6 appeared first on Search Engine Land.
https://searchengineland.com/search-marketing-history-march-6-393890
Google confirms Vince Update, plus: mobile-first indexing, webspam, Google adds page load time to Quality Score algorithm and more.
The post This day in search marketing history: March 5 appeared first on Search Engine Land.
https://searchengineland.com/search-marketing-history-march-5-393889
Sheryl Sandberg leaves Google for Facebook, plus: new GA4 homepage, Wikipedia turns PPC into SEM, goodbye Scroogled and more.
The post This day in search marketing history: March 4 appeared first on Search Engine Land.
https://searchengineland.com/search-marketing-history-march-4-393842
The ads are available for purchase in 24-hour increments, with an option to schedule them consecutively for an extended period.
The post Pinterest is experimenting a new premium video ad format appeared first on Search Engine Land.
https://searchengineland.com/pinterest-is-experimenting-a-new-premium-vid
LinkedIn members will be invited to share ideas, examples, and experiences in specific sections of these new collaborative articles.
The post LinkedIn launches collaborative articles for users to share insights and advice appeared first on Search Engine Land.
https://searchengineland.com/linkedin-collaborative-articles-
Don't call it generative AI. Brave trained its large language models (LLMs) to provide answers by processing multiple information sources.
The post Brave Search adds AI Summarizer feature appeared first on Search Engine Land.
https://searchengineland.com/brave-search-summarizer-ai-feature-393859
Google will assess the impact of the changes based on user feedback before deciding whether to implement them more widely.
The post 3 new changes to the Google Ads dashboard appeared first on Search Engine Land.
https://searchengineland.com/3-new-changes-to-the-google-ads-dashboard-393857
Answering these questions will help you strategically create content that resonates with searchers and drives SEO results.
The post Keyword research for SEO: 6 questions you must ask yourself appeared first on Search Engine Land.
https://searchengineland.com/keyword-research-for-seo-6-questions-you-mus
Your content marketing actions must be guided by a documented plan. Learn the 10 building blocks for a solid content strategy framework.
The post How to create a winning content strategy framework appeared first on Search Engine Land.
https://searchengineland.com/create-content-strategy-framework-393819