Search Engine Land

Microsoft Advertising’s Health insurance ads are here in time for open enrollment

Microsoft is keeping the formula the same across its vertical-specific ad types, which may help PPC professionals at agencies more easily get this ad type going for different clients.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/uiQRWTHj3pU/microsoft-advertisings-health-insurance-ads-are-here-in-time-for-open-enrollment-375284

Messy SEO Part 3: How to find cached images and improve user experience

Anyone who’s worked with website moves and merges knows redirecting the old pages to the new domain is just part of the story. User experience optimization is an equally important stage in any SEO project.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/WPPM3ERD6wA/messy-seo-part-3-how-to-find-cached-images-and-improve-user-experience-375234

What does Google’s infinite scroll on mobile mean for advertisers?

Advertisers may see more mobile impressions and a lower CTR on Search, Shopping, and Local Ads.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/cYZK3II0-1I/what-does-googles-infinite-scroll-on-mobile-mean-for-advertisers-375211

Podcast knowledge panels go live in Google Search

Many podcasters are noticing that searching for their podcast show’s name shows a new knowledge panel in Google Search.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/SSlid9138Wc/podcast-knowledge-panels-go-live-in-google-search-375195

Google rolling out continuous scroll on mobile

This is gradually rolling out today for most English searches on mobile in the U.S.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/k5sqmtRK0E0/google-rolling-out-continuous-scroll-on-mobile-375171


Search