Search engine journal

YouTube Dominates TV Streaming: New Opportunities For Marketers via @sejournal, @MattGSouthern

YouTube now dominates U.S. TV streaming, surpassing mobile, offering marketers new ad formats and longer viewer engagement opportunities.

The post YouTube Dominates TV Streaming: New Opportunities For Marketers appeared first on Search Engine Journal.

https://www.searchenginejournal.com/youtube-dominates-tv-strea

Transactional AI Traffic: A Study Of Over 7 Million Sessions via @sejournal, @Kevin_Indig

A study shows AI chatbot referrals outperform search in engagement and conversions. Here’s what 7 million sessions reveal about the future of transactional traffic.

The post Transactional AI Traffic: A Study Of Over 7 Million Sessions appeared first on Search Engine Journal.

https://www.searchenginejournal.com/transactional-ai-traffic/539548/


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