Search Engine Land

Google finally launches revamped Partners program

After nearly two years, the new Partners program requirements have taken effect and Google will notify all Partners of their current status.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-launches-revamped-partners-program-379651

Google opens up about how Maps review moderation works

Google’s overview details why it might update its policies, how it enforces them and the role of machines and humans in content moderation.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-how-maps-review-moderation-works-379697

How marketers can adjust to redefined keyword matching

Keyword matching has changed, but not all campaigns are ready to use them effectively. At SMX Next, Aaron Levy shows how marketers can leverage modern match types.

Please visit Search Engine Land for the full article.

https://searchengineland.com/how-marketers-can-adjust-to-redefined-keyword-matching-379596

Microsoft rolls out portfolio bid strategies and automated integration with Google Tag Manager

Advertisers on Microsoft’s platform have two more ways to save time that might otherwise be spent adjusting and configuring their campaigns.

Please visit Search Engine Land for the full article.

https://searchengineland.com/microsoft-portfolio-bid-strategies-integration-google-tag-manager-379592

Auto-tagging added to Google Merchant Center free listings

Tagging adds URL parameters to your tracking URLs for better analytics and measurements.

Please visit Search Engine Land for the full article.

https://searchengineland.com/auto-tagging-added-to-google-merchant-center-free-listings-379590

Google Ads creates unified advertiser verification program

Google will combine its advertiser identity and business operations verification programs under a unified Advertiser verification program.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-ads-unified-advertiser-verification-program-379568

Deepcrawl launches technical SEO app for Wix

Wix’s SEO efforts continue with an app for SMEs that costs $7 per month.

Please visit Search Engine Land for the full article.

https://searchengineland.com/deepcrawl-launches-technical-seo-app-for-wix-379563

Pinterest rolls out AR ‘Try on’ feature for furniture items

Initially launched for beauty products, users can now see what products from Crate & Barrel, CB2, Walmart, West Elm and Wayfair look like in their homes before they buy.

Please visit Search Engine Land for the full article.

https://searchengineland.com/pinterest-rolls-out-ar-try-on-furniture-items-379554

Recommendations roll out to Discovery campaigns

Google Ads also launched auto-applied recommendations for manager accounts and more recommendations for Video campaigns.

Please visit Search Engine Land for the full article.

https://searchengineland.com/recommendations-roll-out-to-discovery-campaigns-379547

Google Search Console error reporting for Breadcrumbs and HowTo structured data changed

This change may result in seeing more or less errors in your Breadcrumbs and HowTo structured data Search Console enhancement and error reports.

Please visit Search Engine Land for the full article.

https://searchengineland.com/google-search-console-error-reporting-for-breadcrumbs-and-howto-structured-data-changed-379535


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