Search Engine Land

Yelp’s new home feed looks like a certain popular social media app

The new feed shows users Popular Dishes and Yelp Connect posts based on physical proximity to the business, the popularity of a dish in reviews and the recency of the content.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/3tjgIU0FJTA/yelps-new-home-feed-looks-like-a-certain-popular-social-media-app-375823

Google’s local rebrand prompts SMB support amid antitrust lawsuits, says local SEO expert

If you work with SMBs and they received the notification, there’s a chance they may be worried about how laws and resulting changes will affect their businesses.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/BvshOM4egN8/googles-local-rebrand-prompts-smb-support-amid-antitrust-lawsuits-says-local-seo-expert-375887

What digital marketers should know about Google Analytics 4

Data is collected differently, stored differently, and even visualized differently. All of this change can be frustrating, but GA4 is quite a bit more advanced than the previous version.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/9MDy7PJPH5g/what-digital-marketers-should-know-about-google-analytics-4-375863

November 8: The latest jobs in search marketing

On the hunt for something new? Check out who’s hiring in search marketing this week

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/Dr4mwrKZRFo/november-8-the-latest-jobs-in-search-marketing-375839

Google is hiring a Search Quality Analyst to fight search spam

The job is based in Mountain View, California and you would work on helping keep the search results spam free.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/dRAoBRXd63M/google-is-hiring-a-search-quality-analyst-to-fight-search-spam-375833

Google adds Smart Bidding for store sales to optimize bids for offline transactions

With holiday shopping season in full swing, being able to better optimize campaigns for in-store shoppers means the opportunity to catch searchers when they’re ready to buy.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/9HpQpaus0lQ/google-adds-smart-bidding-for-store-sales-to-optimize-bids-for-offline-transactions-375812

Expanded text ads are disappearing: Don’t disappear with them

With a little less than eight months until the change becomes effective, there is plenty of time to make sure that your Google Ads accounts are in tip-top shape.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/t3Djw3CF6tk/expanded-text-ads-are-disappearing-dont-disappear-with-them-375799

Destination mismatch: Advertisers are reporting another potential Google Ads glitch

Google is already aware of the issue and investigating it, but it’s more important than ever to keep clients in the loop as Cyber Week approaches.

Please visit Search Engine Land for the full article.

http://feeds.searchengineland.com/~r/searchengineland/~3/i8eFkmyLasc/destination-mismatch-advertisers-are-reporting-another-potential-google-ads-glitch-375803


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