![Microsoft Advertising launches Marketing with Purpose Business attributes](https://www.cdn5.niftycent.com/d/k/W/E/V/M/9/microsoft-advertising-launches-marketing-with-purpose-business-attributes.webp)
Please visit Search Engine Land for the full article.
![“About this advertiser” initiative now includes Advertisers Pages for Google Ads](https://www.cdn5.niftycent.com/d/1/R/x/l/M/K/about-this-advertiser-initiative-now-includes-advertisers-pages-for-google-ads.webp)
The advertiser page gives PPC experts the opportunity to show the integrity of their advertising to users but also leaves a trail of previous advertisements.
Please visit Search Engine Land for the full article.
![Staying virtual; Wednesday’s daily brief](https://www.cdn5.niftycent.com/d/1/g/0/B/Y/n/staying-virtual-wednesday-s-daily-brief.webp)
Plus, how to set up Google Analytics 4 using Google Tag Manager.
Please visit Search Engine Land for the full article.
![Google rolls out ticket booking links, ‘Things to do’ ads and an eco-certified badge for hotels](https://www.cdn5.niftycent.com/d/e/L/G/Y/x/P/google-rolls-out-ticket-booking-links-things-to-do-ads-and-an-eco-certified-badge-for-hotels.webp)
Google’s new travel and leisure products are meant to help businesses bounce back after over a year and a half of disruption.
Please visit Search Engine Land for the full article.
![How to set up Google Analytics 4 using Google Tag Manager](https://www.cdn5.niftycent.com/d/k/K/G/K/G/v/how-to-set-up-google-analytics-4-using-google-tag-manager.webp)
Save time, avoid editing code and easily create custom events by configuring your analytics setup via GTM.
Please visit Search Engine Land for the full article.
![Mozilla tests Bing as the default search engine for 1% of users; Tuesday’s daily brief](https://www.cdn5.niftycent.com/d/e/7/X/N/g/E/mozilla-tests-bing-as-the-default-search-engine-for-1-of-users-tuesday-s-daily-brief.webp)
Plus, ads proliferate in Amazon search results as ad prices surge.
Please visit Search Engine Land for the full article.
![SEOs experiencing delays in data on Search Console performance reports](https://www.cdn5.niftycent.com/d/e/7/X/N/6/6/seos-experiencing-delays-in-data-on-search-console-performance-reports.webp)
If you’re missing data, make sure to inform your clients and update your reporting to reflect the glitch.
Please visit Search Engine Land for the full article.
![Overcome today’s search marketing challenges with actionable tactics at SMX](https://www.cdn5.niftycent.com/d/k/W/E/o/4/x/overcome-today-s-search-marketing-challenges-with-actionable-tactics-at-smx.webp)
Book your All Access pass now for just $199 — or bundle with a two-day workshop for just $299!
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![Google provides some reasons why it won’t use your HTML title tags; Monday’s daily brief](https://www.cdn5.niftycent.com/d/D/v/j/n/2/a/google-provides-some-reasons-why-it-won-t-use-your-html-title-tags-monday-s-daily-brief.webp)
Plus, Instagram tests ‘Map Search’ and last-minute holiday shopping SEO tips.
Please visit Search Engine Land for the full article.
![Mozilla tests Bing as the default search engine for 1% of users](https://www.cdn5.niftycent.com/d/1/x/j/R/0/g/mozilla-tests-bing-as-the-default-search-engine-for-1-of-users.webp)
Many SEOs often forego Bing optimization in favor of its higher traffic counterpart, but this is another reason to diversify your target search engines.
Please visit Search Engine Land for the full article.